Prior to iOS in the Car This name appears , in fact, Apple has more or less hinted at their interest in the automotive field . • Phil Schiller, Apple's senior vice president of worldwide marketing, has said that even before the development of iPhone, Apple will launch its own brand of considering the car , but due to various constraints eventually chose the phone. iOS in plan was announced after the Car , Apple focused on the care given to this system , Apple CEO Tim • Cook even said , iOS in the Car is crucial for Apple , which is important as much as the App Store, iTunes and other digital software services.
So when iOS in the Car of the release date draws near , the scientific community will be almost all attention on the apple body. The first step in Apple's chess, is to iOS in the Car renamed CarPlay.
What CarPlay is ? With Apple's words, is the user's iOS devices, and iOS user experience, seamless integration with the dashboard system . If you car is equipped with CarPlay, iPhone and other devices can be connected and use the built-in display and control keys of the car, or interact with Siri free visual function . Since then, users can easily and safely make calls, listen to music , send and receive information, use the navigation , and more. All designs are in order to allow iPhone to focus on the needs of users , allowing users to concentrate on driving.
Of course, Apple no matter what words to use are described on CarPlay will look weak, because consumers want to show even the most intuitive user experience . This does not, the Geneva International Motor Show has become a CarPlay best stage show . As Germany and the world -renowned automobile manufacturers , Mercedes -Benz (Mercedes-Benz) has announced the integration of its C-Class models CarPlay photos today .
As we mentioned above , the Mercedes -Benz released these photos show can be very intuitive user can use during driving functions , such as make phone calls, listen to music , send and receive information , use the navigation , and so on .
Show CarPlay not only Mercedes -Benz , as well as the well-known Swedish car manufacturer Volvo (Volvo). The difference is that with Mercedes -Benz , Volvo integrate CarPlay characteristics applied to new heights . Specifically, the system allows CarPlay Volvo and Volvo operations appear on the driver's large touch screen . Volvo also announced that its new XC90 SUV models will be available later this year.
In addition to Mercedes -Benz and Volvo , Ferrari , BMW, Ford, General Motors, Honda , Hyundai , Jaguar Land Rover , Kia , Mitsubishi , Nissan, PSA Peugeot Citroen , Subaru , Suzuki and Toyota and other car manufacturers will also be showcasing its eleven the following models and CarPlay integration interface. However, you can start from this week using CarPlay only Ferrari , Mercedes -Benz and Volvo cars three vendors .
It can be said , from Apple announced iOS in the Car renamed CarPlay, and exhibited at the Geneva International Motor Show began , it has been done under the car system ready to enter the market . Next we have to wait is that it reflects the market . But also do not have to worry about fruit powder , allowing a range of the world's top car manufacturers are willing to carry the system , can be not good right ?
As the consumer electronics industry leader , Apple introduced a new product every time will be imitated by other manufacturers - direct imitation of the iPhone's shape from the earlier design to the current 64-bit processor , fingerprint scanning technology concepts , etc., never stopped . For the newly launched CarPlay, apples naturally have to do it in advance to prepare the protection of intellectual property. It is understood that , as early as last May, Apple has already begun preparing CarPlay trademark issues .
In addition, Apple also last November set up a shell company in the name of CarPlay CarPlay Enterprises, there is no clear link between the company and Apple , whose main task is to submit the application for trademark CarPlay . It has been reported that Apple covers computer applications (including handheld devices , peripherals , and software ), GPS navigation and computer programs three CarPlay trademarks in the United States .
For Apple automotive systems, the industry is very promising. ABI Research in November last year , said in a research report , the 2018 Apple iOS in the Car will occupy 50 % share of this market . Report data show that over the next five years , the global mobile phone equipped with one or more functional integration technology automotive infotainment systems will grow to 35.1 million . 49.8% of which will be equipped with Apple's OS in the Car, MirrorLink was 43.6% , compared to 28.2 percent of other technologies. Apple iOS in the Car and announced later renamed CarPlay will show in Geneva , the hot social networking also indicates its infinite future.
For such a huge car market , we can foresee , "Android in the Car" will also be available in the near future .
